Privacy Policy

NIAT Media LTD, Privacy Policy for Products and Services.


Your privacy is very important to us. We therefore developed this Policy in order for you to understand how we collect, use, communicate, disclose and make use of personal information; as well as your rights and choices about such use and sharing.

We may change this Policy from time to time so please check this page occasionally to ensure that you’re happy with any changes. By using our Products and Services, you’re agreeing to be bound by this Policy. Any questions regarding this Policy and our privacy practices should be sent by email to 
NIAT Media LTD ("NIAT Media")(with certain affiliates under the same direct or indirect control, “we” or “us”) may collect information about you when you use our online products and services ("Products").


Our privacy policy will help explain what information we collect, how we use it and what options you have in relation to it. The key points of our privacy policy are provided below.

How we collect information

We may collect personal information about you and the devices you use to access and interact with us and our Products.

You may make personal data available to NIAT Media when you use our software or visit our websites. Such information includes:

  • Registration information: information you give us when you sign up to access our Products, or other information you choose to give us.

  • Technical and device information: information from your mobile or computer device when you use our Products.

  • Feedback: your questions, suggestions or views on the Products.

We may also collect personal information when you access technical support using a third party ID, such as social networking sites or gaming services, subscribing to newsletters, purchasing a product (or in-app purchase) or services within the software, or other similar features, otherwise through use of NIAT Media Products where personal data is required for use and/or participation. 
Types of information that we collect.

Among the types of personal data that our websites and software collect, by itself or through third parties, there are: cookies, Location data, IP-address and usage data such as what stages you’ve played and when. If you make a purchase, your card information is not held by us.

The personal data may be freely provided by the user or, in case of usage data, collected automatically when using our Products.

All data requested by our Products is mandatory and failure to supply this data may affect the services provided by our Products. In cases where our Products specifically state that some data is not mandatory, users are free to not communicate this data without any consequences on the availability or the functioning of the Products.

Users who are uncertain about which personal data is mandatory are welcome to contact us.

Any use of cookies – or other tracking tools – by our software and websites or by the owners of third-party services used serve the purpose of delivering the service(s) required by the user, in addition to any other purposes described in the present document.

Users are responsible for any third-party personal data obtained, published or shared through our software and websites and confirm that they have the third party's consent to provide the data to the owner. 
Collected information may be used in the following ways:

Registration information:

To create your profile and so you can access our Products, to provide Products you request, to identify you when you sign-in, to give you access to your user preferences, to contact you for your views on our Products, to allow participation in special events or contests (if specifically approved by you), to notify you of changes or updates to our Products and for marketing purposes, based on your communication preferences.

Technical and device information:

To provide you with an optimal experience, to understand how you interact with our Products, to provide Products you request, to measure and analyse the use and effectiveness of our Products, to understand which of your devices are using our Products, to provide safe and fair gaming environments, to track consents for use of personal information related to our Products, to serve advertisements within the Products, to customize and optimise the targeting of advertising both on our Products and across third party websites, apps and products, to operate and improve our Products and to fix errors.


To reply to your questions or queries, to record comments and information which you provide on our gaming forums and to conduct analysis and research to improve and develop the Products.

When we share information

We may share the Information we collect about you (subject to the necessary security, contractual and transfer safeguards). 

Where we are under a duty, are authorised by law or for law enforcement purposes.

Personal information may be transferred to other countries where we or our service providers maintain operations. These countries may not have equivalent data protection laws to the country from where you access the Products.

How we process the information.

Methods of processing:

NIAT Media process the information of users in a proper manner and take appropriate security measures to prevent unauthorised access, disclosure, modification, or unauthorised destruction of the data.

The processing of data is carried out using computers and/or IT enabled tools, following organisational procedures and modes strictly related to the purposes indicated. In addition to NIAT Media in some cases, the data may be accessible to certain types of people in charge, involved with the operation of the Products (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as data processors by the owner. The updated list of these parties may be requested from the data controller at any time.


The data is processed at NIAT Media's operating offices in the United Kingdom and in any other places where the parties involved with the processing are located. For further information, please contact us

Retention time:

The data is kept for the time necessary to provide the service requested by the user, or stated by the purposes outlined in this document. The user can always request NIAT Media to suspend or remove the data.

The use of the collected data:

The data concerning the user is collected to allow NIAT Media to provide its services, as well as for the following purposes: analytics, managing contacts and sending messages, marketing and behavioural targeting and user database management.

Detailed information on the processing of personal data

Personal data is collected for the following purposes and using the following services: The services contained in this section enable NIAT Media to monitor and analyse web, software traffic, used to keep track of user behaviours and improve service quality.

Personal data collected: Data you give us when using our Products, Usage data, cookies, location data and device information.

Services we use to help collect, analyse and process data:



AppLovin Corp.:



Security and data retention:

Your privacy is important to us and we take reasonable technical and organisational measures to protect your information from unauthorised access and against unlawful processing, accidental loss, destruction and damage.

Your personal information will be kept by NIAT Media for the duration of your relationship with us and for as long as you use our Products and may be retained for a period after this time if it is necessary and relevant to our legitimate operations, our terms with you and in accordance with applicable laws.

Your choices and rights:

You have options and choices over how we use your personal information. You may be required to register or sign in to use or access some of our Products, and may need to provide personal information to create a user profile which is associated with your use of our Products. Where you are required to sign in to use or access our Products, you can also manage the personal information that you provide to us.

You have control over if we, and/or our partners use personal information to provide targeted advertisements and you may withdraw consent related to the use of personal information to serve you targeted advertisements.

If you sign up to our marketing communications, you will be asked to confirm your communication preferences and given the opportunity to unsubscribe at any time.

You can contact us directly with requests to correct, erase, restrict, object to, or move your personal information. If you do not want us to process and/or access your personal information, you may be unable to use some of our Products.

Cookies, beacons and tracking:

Our websites may use "cookies" and other technologies such as pixel tags, local shared objects, hardware-based device identifiers and operating system-based identifiers. NIAT Media treats information collected by cookies and similar technologies as non-personal data.

Cookies: A "cookie" is a small file stored by your browser when told to do so by a website. Typically websites place a number of different cookies on an end-user’s machine. Some of the cookies are "1st Party," from the website itself, and others are "3rd party," belonging to advertising and analytics entities or social networks. NIAT Media’s cookies do not include personal data and are typically used to quickly identify your device and to "remember" your browser during subsequent visits for purposes of functionality, preferences, and website performance. You can disable cookies or set your browser to alert you when cookies are being sent to your device; however, disabling cookies may affect your ability to use our services.

Web Beacons and pixel tags: A "web beacon" or a "pixel tag" is an electronic image (often not visible to the end-user) that allows NIAT Media to count users who have visited certain pages or viewed certain advertisements. Additionally, e-mails and other electronic communications NIAT Media sends to you may contain pixel tags that enable us to track your usage of the communication, including whether the communication was opened and/or what links were followed, if any.

Links to other websites:

Our Products and Services may contain links to other websites run by other organisations. This privacy policy applies only to our Products and Services‚ so we encourage you to read the privacy statements on the other websites you visit. We cannot be responsible for the privacy policies and practices of other sites even if you access them using links from our website.

In addition, if you linked to our website or software from a third party site, we cannot be responsible for the privacy policies and practices of the owners and operators of that third party site and recommend that you check the policy of that third party site.

Children’s information:

Protecting the privacy of young children is especially important to us. For that reason, we do not knowingly collect or maintain personal information or non-personally identifiable information from users under 13 years of age. If you are aged 16 or under‚ please get your parent/guardian's permission beforehand whenever you provide us with personal information.

Transferring your information outside of Europe:

As part of the services offered to you through our Products and Services, the information which you provide to us may be transferred to countries outside the European Union ("EU"). This may happen if any of our servers are, from time to time, located in a country outside the EU. These countries may not have similar data protection laws as the EU. By submitting your personal data, you’re agreeing to this transfer, storing or processing. If we transfer your information outside the EU in this way, we will take steps to ensure that appropriate security measures are taken with the aim of ensuring that your privacy rights continue to be protected as outlined in this Policy.

If you use our software or websites while you are outside the EU, your information may be transferred outside the EU in order to provide you with those services.


Any disputes must first be communicated and attempted to be resolved by email Any disputes requiring legal or court invention are required to be held in the country of registration of NIAT Media, England, United Kingdom. 
We reserve the write to update this policy at any time.  
We will try to adhere to all laws and policies of countries or Products are available, however, where not possible laws and policies in England, United Kingdom will take priority. 
Review of this Policy:

We keep this Policy under regular review. This Policy was last updated in August 2020.

Your questions and how to contact us

If you have any questions or comments about this privacy policy you can contact us at 

  • Terms of Service. Link
  • Designed for Kids Privacy Policy.  Link
  • Contact Us.  Link